Look Finder: AI Makeup Recommendations for Beauty Brands | Arbelle

AI makeup recommendations that build bigger baskets

Look Finder helps beauty brands turn single-product discovery into personalized makeup recommendations across multiple categories – increasing average order value (AOV).

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Trusted by global beauty brands

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Beauty shoppers don’t need more choice. They need a clear next step.

Large product catalogs are powerful, but they can also overwhelm shoppers.

When customers are unsure what works for them, they rely on guesswork, which increases the chances of returns, or they leave without buying at all. Look Finder simplifies the journey by turning product discovery into guided, personalized recommendations.

➥ Instead of asking shoppers to figure it all out alone, your brand can help them answer: What should I buy together?

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AI makeup recommendations for higher AOV

Turn shade matching into multi-category product discovery

Shoppers often start with one product. A foundation shade. A lipstick. A blush.

Look Finder helps them create a fully personalized makeup look based on their facial features.

➢ By recommending personalized makeup combinations across your catalog, Look Finder helps shoppers move from one product match to a more complete beauty basket – with less hesitation and more confidence.

How Look Finder works

1

EASILY INTEGRATE LOOK FINDER: Deploy across web, app or in-store.

2

SCAN & RECOMMEND: Based on facial features, shoppers get a full look recommendation.

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TRY, ADD & BUY: Shoppers try on the full look & simply add everything to cart.

HOW TO INTEGRATE LOOK FINDER

Easy to integrate, easy to control

Look Finder is delivered as a separate mode inside the Arbelle Webshop Widget, the same flexible component used for Shade Finder and Virtual Try-On.

 

That means your brand can activate Look Finder without building a new shopping experience from scratch. Setup is handled through the Arbelle CMS, where your team can manage products, curate recommendation shelves, and configure how the experience appears on your website.

Get access

Once Look Finder is activated for your brand, your team receives the access credentials needed to use it inside the Arbelle Webshop Widget.

1

Configure Look Finder in the CMS

a) Log into the Arbelle CMS.

b) Create or select a product shelf with the categories you want Look Finder to recommend.

c) In the configuration, assign the shelf to Look Finder and set Look Finder as the default module.

2

Embed the widget

Add Look Finder to your selected page with a simple code snippet.

Once embedded, the widget can run as a standalone Look Finder experience or alongside Shade Finder and Virtual Try-On, depending on your setup.

3
MORE PRODUCTS DISCOVERED. MORE PRODUCTS PURCHASED.

From product discovery to measurable e-commerce impact

Look Finder connects the dots between different products, categories, and shopper needs.

It helps turn AI makeup recommendations and personalized product discovery into clearer business outcomes across the shopping journey.

Increase average order value

Guide shoppers towards multiple relevant recommendations, helping them build a more complete basket.

Improve cross-category discovery

Bring more visibility to your full product range, not only the product category shoppers came for.

Reduce shopper fatigue and churn

Give shoppers clearer guidance that helps them move faster from interest to cart.

Reduce hesitation before checkout

Give shoppers a clearer reason to buy by showing which products suit them and work together.

Create more value from existing traffic

Increase revenue potential from shoppers already on your website through smart product discovery.

Learn from customer behavior

Understand which recommended products, categories, and combinations drive engagement, clicks, and purchase intent.

Improve customer satisfaction

Purchasing makeup should be as enjoyable as using it. Help your customers experience more joy and less stress.

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More than a makeup quiz

Makeup quizzes rely on customer answers, personal guesswork, and fixed product paths.

Look Finder gives brands a smarter product discovery platform for makeup product recommendations. It uses facial feature detection, product data, and brand-controlled logic to recommend relevant product combinations across categories.

Less guessing for shoppers. More guided discovery for your brand.

A virtual beauty advisor inside your own brand experience

Instead of sending shoppers to a generic tool or leaving them to browse alone, you can guide them with your own products, your own product priorities, and your own brand experience.

That means recommendations stay useful for shoppers and commercially relevant for your brand.

Built for brand control

Shape the product shelves, categories, and recommendation logic behind the experience, and stay aligned with your brand strategy.

Curate product shelves

Highlight bestsellers, new launches, seasonal collections, campaign products, or priority categories.

Support launches and campaigns

Create guided product discovery experiences around specific looks, routines, trends, or product lines.

Keep recommendations on-brand

Make sure every recommended combination reflects your product strategy, visual identity, and customer promise.

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From one face scan to a complete beauty basket

Look Finder scans each shopper and recommends a personalized full look across multiple makeup categories.

Instead of asking customers to browse product by product, it helps them discover a ready-to-shop combination built from your catalog.

A faster path to discovery for shoppers. A stronger basket-building opportunity for your brand.

Bring Look Finder to your shopping journey

Drive more revenue from every shopping session with personalized product discovery.

Frequently asked questions

Frequently asked questions

1. What is a Look Finder?

Look Finder is Arbelle’s AI makeup recommendation solution for beauty brands. It helps shoppers discover personalized product combinations across multiple makeup categories.

2. How does Look Finder create personalized makeup recommendations?

Look Finder uses facial feature detection, personalization logic, and your product catalog to recommend relevant makeup product combinations. The experience can be configured around your product range, categories, campaigns, and recommendation goals.

3. Is Look Finder an AI beauty advisor?

Look Finder can create an AI beauty advisor-style experience, but it is designed with a more focused commercial purpose: helping beauty brands guide shoppers toward relevant products across multiple categories.

It is not a generic beauty chatbot, filter, or standalone consumer app. It is built for brand-owned e-commerce journeys.

4. How is Look Finder different from a makeup quiz?

A makeup quiz depends on shoppers’ answers and self-assessment. Look Finder uses visual analysis and brand-controlled product data to guide shoppers toward personalized makeup product recommendations.

That means less guessing, fewer generic paths, and a more visual, guided shopping experience.

5. Can Look Finder recommend products from our own catalog?

Yes. Look Finder is configured around your brand’s product catalog, product categories, and recommendation setup, so shoppers receive recommendations based on the products you actually sell.

6. Which makeup categories can Look Finder support?

Look Finder can support multiple makeup categories, including complexion, lips, and eyes, depending on your catalog and implementation setup.

Examples include Foundation, Contour, Highlighter, Lipstick, Lipliner, Eyeshadow, Mascara, and Blush.

7. Who is Look Finder built for?

Look Finder is built for beauty and color cosmetics brands with multiple product categories, strong e-commerce activity, and a focus on personalized product discovery.

8. Who will actually use the Look Finder among your shoppers?

Indecisive shoppers who get overwhelmed by the amount of choice. Look Finder will, in return, reduce their shopping fatigue and help them make better decisions.

9. Can shoppers virtually try on recommended products?

Yes, where virtual try-on is available for the selected product categories, shoppers can preview recommended products before buying. This helps connect personalized product discovery with purchase confidence.

10. Can brands control which products are recommended?

Yes. Look Finder is designed for brand-controlled recommendations. Your team can shape product shelves, selected categories, campaign products, and recommendation logic to keep the experience aligned with your brand strategy.

11. Can Look Finder be used with Shade Finder?

Yes. Look Finder is a natural extension of Arbelle’s Shade Finder. Shade Finder helps shoppers find the right complexion shade, while Look Finder helps them discover complementary products and complete the look.

12. Is Look Finder a consumer app?

No. Look Finder is a B2B beauty AI solution for cosmetics brands. It is designed to be integrated into a brand’s own digital or retail shopping journey. However, if you are not a brand and you see that Look Finder can help you achieve another specific goal, don’t hesitate to contact us, and we’ll discuss your options.

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