ArbelleGPT: Virtual makeup consultation reimagined with a virtual try-on

ArbelleGPT: Hi there! Looking for a foundation that actually matches your skin tone?
User: Honestly, yes. I’ve tried five and still look orange.
ArbelleGPT: Let’s fix that. Natural or matte finish?
User: Natural, for sure.
ArbelleGPT: Got it. Here are three options that match your undertone – and yes, you can try them on right now.

This isn’t just a glimpse into the future. This is the kind of personalized, real-time virtual makeup consultation brands can offer today – with the right AI beauty assistant.

Combining advanced language understanding with Arbelle’s industry-leading virtual try-on and shade finder technologies, ArbelleGPT takes the virtual makeup consultation to the next level. It doesn’t just suggest products – it chats, listens, recommends, and lets users see how everything looks on their actual face in seconds.

No more generic bots. No more guesswork. Just smart, interactive beauty guidance that turns interest into confidence – and confidence into conversion.

Here’s what makes it so powerful.

Virtual consultations are evolving – but many are still static

Virtual makeup consultations have become a staple in the digital beauty landscape, helping brands offer personalized experiences at scale.

Beauty brands worldwide are already tapping into these tools: from live video chats with makeup artists to decision-tree bots that suggest a product.

But there’s one crucial opportunity often overlooked in all of them: real-time virtual try-on integration.

Without it, even the best-intentioned consultations tend to fall short in three key areas:

• Limited interactivity: Static or pre-programmed bots don’t adapt to real-time customer needs.
• Fragmented experience: Users are often forced to jump between chatbot windows and separate virtual try-on tools.
• Low personalization: One-size-fits-all suggestions ignore a user’s unique skin tone, preferences, or routine.

And today’s consumers are no longer settling for this. According to Accenture, 74% of beauty shoppers feel overwhelmed by product choices – a phenomenon they call “decision stress.” They’re not just looking for more options. They want the right ones, delivered intuitively.

This is where ArbelleGPT, Arbelle’s AI-powered beauty assistant, enters the chat – literally.

Combining the strengths of natural language processing, AI personalization, and immersive virtual try-on, ArbelleGPT transforms the virtual makeup consultation into something smarter, smoother, and far more engaging.

Here’s why that matters.

Why virtual try-on is the missing link in virtual beauty consultations

According to Salesforce, over 40% of customers prefer AI agents for product discovery and support because of the speed and personalization they offer.

In the beauty space, this preference becomes essential because how a product looks on your face matters just as much as what it promises.

With ArbelleGPT’s virtual try-on integration, users can instantly:

• See how lipstick, foundation, or eyeshadow look on their face in real-time
• Compare shades or finishes side by side
• Get personalized suggestions based on past interactions and preferences

This eliminates a major point of friction: instead of bouncing between recommendations, product pages, and separate try-on tools, shoppers move seamlessly from question to visualization to purchase – all in one intuitive conversation.

ArbelleGPT: The next step in virtual makeup consultation

ArbelleGPT bridges the gap between product overload and personalized simplicity. It merges Arbelle’s existing Shade Finder and Virtual Try-On technology with the power of a large language model – delivered via an intelligent, interactive AI chat interface.

And it’s not just another chatbot – it’s an intelligent beauty assistant that understands what shoppers want, responds like a real consultant, and lets users try on products directly within the conversation.

Imagine a user saying:

“I want a matte finish foundation that won’t clog my pores – can you recommend something for light olive skin?”

ArbelleGPT understands the request, pulls real-time data from the brand’s product feed (including ratings, reviews, and color matches), and responds naturally – with the option to instantly try the product on using the virtual try-on.

So, it’s more than a virtual beauty advisor. ArbelleGPT acts as a full-service AI beauty assistant, designed to:

• Ask smart follow-ups: “Do you prefer buildable or full coverage?”
• Offer proactive support: “Would you like to try this shade on your face?”
• Guide decision-making: “This product is rated 4.7 stars by users with a similar skin tone.”

And that’s just the beginning.

Why ArbelleGPT means smart business for beauty brands

Let’s be real – today’s beauty shoppers don’t have time to scroll through endless product pages. They want fast answers, personalized picks, and the option to try before they buy.

ArbelleGPT delivers all of that in one sleek, AI-powered package. It’s a strategic tool designed to meet modern beauty consumers where they are: online, curious, and overwhelmed by choice.

So what does all this beauty brainpower mean for your bottom line?

1. Increased conversions

When users can try before they buy, they’re more confident. Virtual try-on has been shown to increase conversion rates by up to 90%, depending on the product category.

2. Reduced product returns

By recommending the right products for each individual, ArbelleGPT helps reduce mismatches – especially in tricky categories like foundation and concealer.

3. Deeper customer insights

Every interaction is an opportunity to learn. ArbelleGPT helps brands collect valuable data on customer preferences, common questions, and trending product combinations.

4. Scalable customer support

Instead of relying solely on human agents, brands can automate routine questions, reduce support workload, and still offer high-quality, human-like conversations 24/7.

Stand out in the personalization beauty battle

Brands like NYX and essence have begun exploring personalized chatbot strategies – from product suggestion bots to branded avatars like essence’s Kenna. But most are still using decision tree logic, external links to try-on tools, or limited AI responses.

ArbelleGPT levels up the game with:

• Conversational product discovery
• Fully integrated real-time virtual try-on
• Contextual product matching based on brand data
• Customizable tone of voice and brand language

All designed to deliver a better beauty experience – for every face, skin tone, and style.

Turn every chat into a customer win

The global conversational AI market is expected to hit nearly $50 billion by 2030, and beauty is poised to be a major player in that growth. As virtual consultations become the norm, brands that offer more than a chat – a full, interactive experience with a virtual try-on – will lead the way.

With ArbelleGPT, beauty brands have the opportunity to turn digital consultations into high-converting, personalized journeys that users actually enjoy. The future of virtual makeup consultation is here – and it’s beautifully intelligent.

Contact us today to get a free demo.